Finding new growth For a blooming brand
When a generic web presence started to clash with innovativeness of a client’s new products, Escape Hatch was called in to plant a vibrant new brand on Bloom’s little piece of cyberspace.
CLIENT:
Bloom Insurance
PROJECT:
Marketing Website
SKILLS:
UI/UX Design
Rebranding
Product Strategy
Domain Name Selection
Digital Styleguide
Copywriting
SEO
Analytics
Brand Consultation & Domain Selection
Sometimes you need to start from scratch to make a splash. Escape Hatch got involved early to help the brand develop a strategy, find a fitting domain name, and match the energy of their rebranding efforts with its digital counterpart.
Helping Culture Shine Through
A defining aspect of Bloom Insurance is their rich and engaging culture. From early in our research we knew we had to develop a careers section that spoke to candidates and reflected the fast-pace and fun environment this all-remote company has cultivated.
New Product Promotion
Not only did our redesign see us rolling out a completely changed brand, we also helped our client create the strategy underpinning their array of products & services. Everything from photography, to graphics, to new copywriting was intentionally created to help customers understand and quantify the immense value of Bloom’s offerings.